Professional Certification in Digital Selling

Manhattan Studies Institute

Professional Certification in Digital Selling

$ 299.00

This curriculum includes practical learning activities, including tutorials and exercises that give students a hands-on learning experience that will enable them to devise and execute an advanced digital selling strategy.

Who should take this course?

  • Salespeople, consultants, and sales representatives of all levels
  • Business Development Executives and managers
  • Account Managers, Relationship Managers and those leading sales teams
  • Anyone looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques
Topics covered:
  • Module 1: Introduction to Digital Selling
  • Module 2: Digital Research 
  • Module 3: Sales Enablement
  • Module 4: CRM
  • Module 5: Social Content 
  • Module 6: Digital Sales Messaging
  • Module 7: Engagement
  • Module 8: Social Account Management 
  • Module 9: Digital Sales Leadership
  • Module 10: Integration & Strategy

    Digital advertising is the fastest growing media category, and by 2017 will have reached $185 billion and 28% share of the global advertising market. (